Who We Are

Bill Pasel

Bill PaselBill Pasel is the President and Founder of WWP & Associates.

Bill brings a wealth of emergency management experience from both the front line emergency responder role(Hamilton Fire Department) as well as from an overall municipal perspective.

Bill has served as the Emergency Management Coordinator for the City of Hamilton, population 500,000 and has facilitated the growth of its emergency management program to a municipal award winning level.

Bill is an accomplished instructor, facilitator and team builder.

He is a graduate of the Ontario Fire College, Canadian Emergency Preparedness College and also is certified in Facilitation and Conflict Resolution.

Bill has also provided instruction for Emergency Management Ontario and the Hamilton Emergency Services.

Kim Taylor-Galway

Kim Taylor-Galway

As an active media member I can share with you several secrets about the way media work. For starters, crisis is our starting bell for placing accountability squarely when it belongs. And we will do this with or without you. Media members rely on you to accept responsibility to ensure media "hear" and "understand" everything you feel is necessary to tell them. The more frustrating it is for you when an angle to a story that seems important to you goes unnoticed while other stories send them banging down your (or your competition’s) door, the more pressing your job becomes to attract and retain media interest regarding your side of the story.

Empowerment enables you to work wonders, even when it comes to interviews during scrutiny and crisis. I can intimately share with you first-hand accounts of the frustrations media members encounter when trying to cover breaking stories about companies who refuse to talk to us. You will see media in a while new way once you understand the limitations organizations who haven’t been media-trained impose - and what media are forced to do instead.

My unique personal perspectives have also shaped working with a number of prominent organizations that include Ontario Hospitals; private industry and municipal government organizations in various departments. Media and consulting experiences have included some of the most high profile crises of the past decade including 9-11, Northeast Blackout of Summer of 2003, Tsunami Boxing Day 2004, S.A.R.S 2003 (focus on the Canadian Hospital Crisis of March onwards that year), Hurricane Katrina 2005, Real Estate Crash 2009, Haiti Earthquake 2010, BP Spill of 2010 as well as a multitude of various municipal, national and international governmental matters, charity/church scandals and private sector issues/crises.

Remember: the worse the crisis, the more attractive it is to the media. If crisis struck today, would you really be media ready?

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Jim Stanton

Jim StantonJim Stanton brings to his speaking engagements the esprit of the paratrooper. A former officer of the airborne forces, Jim's seminar participants describe him as energetic, humorous, knowledgeable, charming and a great communicator with a commitment to excellence. As a Green Beret, Jim served in Canada, Europe and the Far East for seven years.

A graduate of Simon Fraser University, Jim brings to his seminars more than 30 years of first-hand experience as a broadcaster, communicator, trainer and public speaker.

Skilled at issues management, Jim's clients have included politicians and presidents of major corporations, Canadian and US cities, as well as senior police and fire officers. Jim is familiar with the specialized language of government and is accustomed to handling sensitive issues with potentially serious public relations and political implications.

As a professional speaker, Jim delivers crisp and concise ideas, flawless communications, entertainment and a powerful dedication to making a difference in people's lives.

Jim's strengths lie in his ability to become familiar with client situations and needs. He is experienced at providing innovative and creative programs that are successful because he is committed to getting the job done.

Ontario’s late Chief Medical Officer of Health for, Dr Sheela Basrur, asked Jim to sit on a blue ribbon SARS Panel to examine strategic communications considerations for Ontario's health programs. Dr Basrur said: "I asked Jim Stanton to join our SARS Experts Panel because he is one of the leading minds in crisis communications & media relations in Canada."

Rick Sgabellone

Rick SgabelloneRick Sgabellone has more than 20 years of experience as a reporter, editor and photographer for a variety of small publications in the Ottawa area and trade magazines. He has covered natural disasters, high-profile criminal investigations, elections and politically sensitive issues at all levels of government, not to mention the day-to-day police, council and crime beats. He still works today as a freelance writer.

Since 1999, Rick has assisted municipalities with strategic communications challenges and has run workshops and training exercises for Emergency Preparedness Canada, Emergency Measures Ontario, New Brunswick Power and several Ontario municipalities. He has designed and executed emergency preparedness exercises for Perth County and the City of Toronto and provided the media relations function for special events such as the 2007 World Target Rifle Championships and the Canadian Firefighters Memorial Service on Parliament Hill in Ottawa.

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